Real Estate

Turn property enquiries into site visits

We help developers, brokers and channel partners generate project enquiries, filter serious buyers from browsers, and keep every lead moving toward a site visit.

Where we focus

  • Meta and Google lead campaigns by project, location and budget
  • Qualifying questions and WhatsApp follow-up before the sales call
  • Property walkthrough videos, drone shots and reels
  • Local SEO and Google Business Profile for sales offices
Industry challenges

What makes Real Estate marketing hard

Plenty of leads, too few site visits.

  • Cheap leads that never answer the phone
  • Long decision cycles, often months between first enquiry and booking
  • Every project competing on the same portals
  • Sales teams spending hours on unqualified calls
  • RERA and advertising compliance on every creative
Audience & buyer journey

How your customers decide

We plan content and campaigns for each stage, not just the last click.

  1. Research

    Searches by location, budget and configuration; browses portals and YouTube walkthroughs.

  2. Shortlist

    Compares projects, builder reputation, amenities and connectivity.

  3. Enquire

    Fills a form, calls or messages on WhatsApp, usually for several projects at once.

  4. Visit

    Books a site visit; family involvement increases.

  5. Decide

    Negotiates, checks loan eligibility, books.

Recommended solutions

What we'd put in place

  • Meta and Google lead campaigns by project, location and budget
  • Qualifying questions and WhatsApp follow-up before the sales call
  • Property walkthrough videos, drone shots and reels
  • Local SEO and Google Business Profile for sales offices
  • CRM workflows that assign, remind and track every lead to site visit
  • AI agents that answer project questions and book visits after hours
Example campaign approach

How a campaign could look

For a new residential launch, we would run a pre-launch interest campaign with walkthrough reels, capture budget and configuration in an instant form, send each lead an automatic WhatsApp brochure, and have an AI assistant offer site-visit slots. The sales team gets only leads that picked a slot or asked a specific question.

An illustrative approach, not a past client result. Every plan is tailored after a strategy call.

KPIs & measurement

How we'll measure success

Agreed at the start, reported every month.

Key performance indicators for Real Estate
KPIWhat it tells you
Cost per qualified leadLead that answers and matches budget and location
Lead-to-site-visit rateShare of leads who book and attend a visit
Cost per site visitTotal spend divided by completed visits
Response timeMinutes from enquiry to first contact
Bookings attributedSales traced back to campaign source
Portfolio

Relevant work

Real Estate examples on request

We can share relevant real estate work and results on a quick call or chat.

See all our work

Frequently asked questions

Which platform works best for real estate leads?

Meta usually brings volume at lower cost; Google Search brings higher-intent leads at a higher price. Most projects benefit from both, with retargeting tying them together.

Do your ads follow RERA rules?

We include the RERA registration number and required disclaimers on project creatives and landing pages, and we work from the details you provide. Final compliance responsibility stays with the promoter, so we ask you to approve all project claims.

Can you improve lead quality?

Yes. Qualifying questions, higher-intent form types, WhatsApp verification and CRM feedback to the ad platforms all help filter out casual enquiries.

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