Influencers, Automation & AI

Creators who fit your brand, campaigns that report back

We find creators whose audience matches your buyers, manage the collaboration from brief to posting, and report on what each partnership delivered.

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Overview

What Influencer Management covers

Influencer marketing works when the creator's audience genuinely overlaps with your customers and the content feels like theirs, not yours. It fails when brands pick by follower count alone.

We vet creators on audience location, engagement quality and content fit. Nano and micro creators often outperform big names for local and niche brands. We handle outreach, negotiation, briefs, approvals, disclosure requirements and reporting.

Problems we solve

Sound familiar?

  • Creators with big numbers but the wrong audience
  • Time lost on outreach and follow-ups
  • Content that doesn't match the brief
  • No way to measure what a collaboration delivered
Who it's for

A good fit if you are…

  • D2C and consumer brands
  • Restaurants, cafes, hotels and travel
  • Fitness, wellness and beauty
  • Launches and events
Our process

How we work, step by step

A clear sequence, so you always know what's happening and what comes next.

  1. Goal

    Awareness, footfall, sales or content. Each needs different creators.

  2. Discover

    Shortlist by audience fit, engagement and content quality.

  3. Outreach

    Contact, negotiate and agree deliverables.

  4. Brief

    Clear message, freedom in execution, disclosure rules.

  5. Coordinate

    Shoots, drafts, approvals and go-live dates.

  6. Report

    Reach, engagement, clicks, codes and sales per creator.

Business benefits

What changes for your business

Right audience

Creators chosen for who follows them, not how many.

Authentic content

Briefs that let creators sound like themselves.

Less admin

We handle outreach, contracts and follow-ups.

Measurable

Tracking links and codes show what each collab did.

Case studies

Related work

Case studies for Influencer Management are being prepared for publication.

See all our work

Frequently asked questions

How do you choose influencers?

We look at audience demographics and location, engagement quality, content style, past brand work and fit with your values. Follower count is only one input.

Do influencers need to disclose paid partnerships?

Yes. In India, ASCI guidelines require clear disclosure of paid or incentivised content. We include disclosure requirements in every brief.

Are micro-influencers better than celebrities?

For many local and niche brands, yes. Smaller creators often have closer relationships with their audience and cost far less, so you can work with several and compare results.

Ask about Influencer Management

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Free 30-minute call

Talk to us about Influencer Management

A free 30-minute call with a strategist. We'll look at where you are and outline what we'd do first.