YouTube ads people choose not to skip
We plan YouTube campaigns and produce the video to go with them, so your message lands in the first five seconds and your budget reaches people likely to buy.
What YouTube Ads covers
YouTube is where people research, learn and compare. Video ads there can build awareness cheaply, retarget website visitors, or drive direct action with a strong call to action.
Because the creative does most of the work, we treat ad strategy and video production as one job. Our editors cut versions for skippable in-stream, Shorts and bumper placements, and we test hooks to find what holds attention.
Sound familiar?
- Viewers skip before your brand appears
- TV-style ads don't work in a feed
- Views are cheap but nothing happens after
- No way to tell if video spend affects sales
A good fit if you are…
- Brands launching products or entering new cities
- Education and coaching businesses
- Real estate projects with strong visuals
- B2B companies explaining complex products
How we work, step by step
A clear sequence, so you always know what's happening and what comes next.
Goal
Awareness, consideration or action. Each needs a different setup.
Script
Hook in the first five seconds, brand early, one clear ask.
Produce
Shoot or edit versions for 6s, 15s, 30s and vertical Shorts.
Target
Audiences from searches, interests and your own customer lists.
Measure
View rates, site visits, conversions and assisted conversions.
Iterate
Swap weak hooks and move budget to formats that work.
What changes for your business
Attention
Sound, motion and story do what static ads can't.
Cheap reach
Video views often cost less than a click on search.
Better retargeting
People who watched your video are a warm audience for every other campaign.
One team
Strategy and editing under one roof means faster creative testing.
Related work
Case studies for YouTube Ads are being prepared for publication.
See all our workFrequently asked questions
Do you only pay when someone watches?
For skippable in-stream ads you generally pay when a viewer watches 30 seconds (or the whole ad if shorter) or interacts with it. Bumper ads are bought on impressions. We'll pick the format based on your goal.
Can I advertise on YouTube Shorts?
Yes. Vertical video ads can run between Shorts through Demand Gen, Video and Performance Max campaigns. We edit vertical versions specifically for that feed.
Do I need a professionally shot video?
Not always. A clear, well-edited phone video can outperform a polished film if the hook and message are right. We'll advise what level of production your goal needs.
Often combined with
Video Production
Corporate films, ad shoots, product and event videos, planned and shot end to end.
Explore serviceVideo Editing
Reels, Shorts, long-form, podcasts and motion graphics, edited for retention.
Explore serviceGoogle Ads
Search, Performance Max and local campaigns that catch buyers when they search.
Explore servicePerformance Marketing
Paid campaigns planned around cost per lead, sales and return on ad spend.
Explore serviceTalk to us about YouTube Ads
A free 30-minute call with a strategist. We'll look at where you are and outline what we'd do first.